Social Media for Choruses: Join the Party!

Social media takes strategy, time, and a comfort level–and it’s worth the effort. This hands-on workshop will turn the “yeah, but” to “yeah, let’s go!” as we explore different communications channels, social media guidelines and management, and how social media tactics can support your marketing plan. We’ll learn how to manage limited resources and how to measure return while you engage in authentic conversations with your chorus’s stakeholders. You’ll leave with tools and be emboldened by real-world examples of social media success from the choral community and beyond.

Introduction: Lauren Rosenthal, communications associate, Chorus America

Presenter: Nancy Roberts, Green MBA; associate, Gigantic Idea Studio, Inc.