5 Ways to Get Donors to Say "Yes"

New technology has made it possible to communicate with donors in different ways, but the underlying psychology that makes people say "yes" hasn't changed. Claire Axelrad's post covers five psychological triggers you can draw on to make people more likely to support your organization. One example: when folks believe their peers approve of you, they'll be more likely to show their approval as well - including with their dollars.

Get News