
Register by October 17 to Secure Your Spot!
Registration Type | Member Price |
---|---|
Early Bird Registration (Sept. 11-Oct.3) | $750 |
General Registration (Oct. 4-Oct.17) | $850 |
Registration Type | Member Price |
---|---|
Early Bird Registration (Sept. 11-Oct.3) | $750 |
General Registration (Oct. 4-Oct.17) | $850 |
Registration Type | Member Price | Non-Member Price |
---|---|---|
Early Bird Registration (Sept. 11-Oct. 3) | $750 | $850 |
General Registration (Oct. 4-Oct.17) | $850 | $950 |
Not a member? We'd love to have you join us for this event and become part of the Chorus America community! Visit our membership page to learn more, and feel free to contact us with any questions at [email protected].
Registration Type | Non-Member Price |
---|---|
Early Bird Registration (Sept. 11-Oct. 3) | $850 |
General Registration (Oct. 4-Oct.17) | $950 |
Think you should be logged in to a member account? Make sure the email address you used to login is the same as what appears on your membership information. Have questions? Email us at [email protected].
Registration Type | Price |
---|---|
Individual Session | $30 each |
All Four (4) Sessions | $110 |
*Replays with captioning will remain available for registrants to watch until November 1, 11:59pm EDT.
Member Professional Development Days are specially designed for Chorus America members. If you're not currently a member, we'd love to welcome you to this event, and into the Chorus America community! Visit our membership page to learn more about becoming a member of Chorus America, and please don't hesitate to reach out to us with any questions at [email protected].
Registration Type | Price |
---|---|
Individual Session | $30 each |
All Four (4) Sessions | $110 |
*Replays with captioning will remain available for registrants to watch until November 1, 11:59pm EDT.
Registration Type | Price |
---|---|
Individual Session | $30 each |
All Four (4) Sessions | $110 |
*Replays with captioning will remain available for registrants to watch until November 1, 11:59pm EDT.
Member Professional Development Days are specially designed for Chorus America members. If you're not currently a member, we'd love to welcome you to this event, and into the Chorus America community! Visit our membership page to learn more about becoming a member of Chorus America, and please don't hesitate to reach out to us with any questions at [email protected].
Most marketing is inside-out. That is, we use what we know (inside) to tell our story (outside). But, effective marketing is “outside-in”. It uses what we learn from the market (outside) to help us make decisions (inside).
As we all spend resources – time, money, and/or energy – on marketing, how do we make sure we are spending these resources most effectively? Most of us promote based on our impressions and our intuition, but we may not know our “customers” as well as we think. Youth chorus challenges may include competition from other activities, from other arts or music offerings, or from video games. But, how are young people and parents thinking about their options, about chorus in general, and about your offering?
Join us in an exploration of how marketing research takes the guesswork out of marketing, allowing youth choruses to promote based on information about what children and parents perceive, desire, and seek. Using specific examples of research conducted with a youth chorus, you will see how survey results are helping the organization tell its story more effectively.