Articles

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Marissa Coleman Headshot
The world around us is changing—fast. Gone are the days when everyone looked the same, lived the same way, and shared the same values. The communities where we work, live...
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sign that says peace and hope
When the audience arrived for the North Folk Community Choir’s “Fabric of Gratitude” concert in Paonia, Colorado, each listener received a small paper square, along with a simple request. Guests...
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Altadena Community Church damage from storm
When Hurricane Helene made landfall in Florida on September 26, 2024, few anticipated the devastation it would bring. Though hurricanes are common in Florida and coastal areas of the U.S...
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Deborah Simpkin King
SPONSORED STORY FROM A CHORUS AMERICA PARTNER “Rehearsal with Deborah is like being in a yoga class,” says Alyson Navarro, referring to Deborah Simpkin King, the founder and artistic director...
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choir singing
In the busy schedule of any chorus, it can feel difficult to make the time to plan and implement audience surveys, and you may find yourself wondering if it’s worth...
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Woman conducting
Concerts marking a special occasion—the opening or closing of a season, the inauguration of a venue—often carry an extra layer of anticipation when rows of choristers fill the risers behind...
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money
Shifting funding priorities. Evolving ticket-buying habits. Changing leadership. Changing donors. The list of how our choral landscape changes on a frequent basis seems to grow at an increasingly breakneck pace...
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Choir singing
The landscape for choral and arts organizations committed to access, diversity, equity, and inclusion (ADEI) is evolving rapidly, and—at times—unpredictably. Recent policy shifts, legal decisions, and corporate rollbacks of ADEI...
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Stangeland Family Youth Choral Academy
SPONSORED STORY FROM A CHORUS AMERICA PARTNER Anton Armstrong, who has directed the St. Olaf Choir for over 30 years, is one of the most in-demand clinicians and guest conductors...
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Brand Strategies
We have a logo; is that our brand? How do we know if and when we need a new brand for our chorus? What does that even look like? Here...
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Choral Chameleon Institute
SPONSORED STORY FROM A CHORUS AMERICA PARTNER Vince Peterson nearly ended his choral composing career as soon as he began. As an undergraduate composition major, despite showing promise when his...
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Elevate Vocal Arts's Summer Institute
When it comes to the ways choral music has shifted in recent years, the influence of Generation Z (Gen Z) is a hot topic. Choruses need to think outside the...