In-Depth Seminar: Intro to Digital Marketing

This hands-on, activity-driven session will equip you with strategies and methodology on how to best utilize digital marketing and social media for your organization.  We'll delve into the basics of digital marketing and create a well-rounded and achievable plan for digital marketing success. You'll learn what platforms have the highest return, how to use them, and how to track the results. 

Topics we'll cover will include email marketing, social media best practices, social media advertising, messaging optimization, and website optimization. You'll leave this seminar with concrete and achievable takeaways that you can implement right away at your organization.

In-Depth Seminars are separately ticketed events for a $75 fee. They take place on Wednesday, June 15, from 12:30-3:30 pm, before the full Conference begins.