Articles

So, what do you do when you have a large amount of people who consistently don’t open your emails?

If you can’t remember the last time you cleaned your email list, odds are that it is due for some attention.

As marketing evolves, relevance is becoming more and more important. Sending your patrons and prospective patrons the most relevant communications is key to not only selling tickets but to engaging...

Choruses seek to foster an open, welcoming culture, but some practices can exclude and cause pain for transgender singers. Here are some steps your chorus can take to avoid them.

For any chorus, finding the right repertoire can be an imposing task. But the process is especially difficult for community choruses. Why is the search so hard for them, how...

In our Winter 2017-18 issue of The Voice, Chorus America spoke to conductors and publishers about how to address the challenge of finding quality repertoire for community choruses. So what...

How can choruses foster a more inclusive culture for transgender singers? This list of resources accompanies our article from the Winter 2017-18 issue of the Voice on welcoming transgender singers.

In creating a chorus culture that is welcoming to transgender singers, terminology can be something that some choral leaders may need catching up on. This list of key terms below...

Each month, Chorus America profiles one of our members in our Meet A Member interview series. To mark the season of giving, we often change things up a little bit...

The December holidays are synonymous with choral music, and thousands of people in North America celebrate with singing in or attending concerts that feature timeless carols and familiar favorites. But...

Toronto Mendelssohn Choir director of marketing and community outreach Anne Longmore has an unusual dual career—college professor and arts administrator, thanks to a big move.

Alexander Lloyd Blake has plenty of jobs to keep himself busy. Blake is the choir director for the LA County High School for the Arts, and principal assistant conductor of...