The 21st Century Chorus

Choruses today stand at an interesting crossroads. On the one hand, part of our core population of members and patrons is aging; on the other, we are seeing an explosion of interest in singing through shows like “American Idol,” movies like “Pitch Perfect,” and college a cappella groups. How can we best take advantage of this unique moment? In this session, leaders from the 18th Street Singers, a young professional choir, will present the concrete, successful strategies they have used to recruit singers and audience members from younger, more diverse, and less traditional communities.