This session is an in-depth exploration of Seattle Pro Musica’s experience producing Pacific Voices, a program centered on the works of Asian and Asian American composers, first in 2009 and then again in 2019. Learn about the strategy, challenges, joys and unanticipated learning moments that happen when a chorus engages in cultural appreciation in an authentic and meaningful way, and grows in this work over a decade. Panelists representing artistic, administrative, and board perspectives discuss concert marketing, community engagement initiatives, funding opportunities, the concert experience, the post concert follow-up, and more, making this a conversation with entry points for all attendees
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